The short version
Lets you lower coverage as debts shrink, so you aren't paying for more than you need. On our life insurance comparison, it's labeled Best for flexible coverage.
Key facts
| Policy type | Term |
|---|
| Max coverage without exam | $3 million |
|---|
| Term lengths | 10–30 years |
|---|
| Ages | Up to 60 |
|---|
What stands out
- Coverage up to $3 million with no medical exam for many applicants
- Term lengths of 10, 15, 20, 25 or 30 years
- Decrease coverage later as needs change
Pros and cons
Pros
- Adjust coverage up or down
- Fully online application
Cons
- Term only, no permanent policies
How Ladder compares
Side-by-side comparison
| L Ladder | L Lemonade | A AARP (New York Life) |
|---|
| Trustpilot rating | | | – |
| Policy type | Term | Term | Term (and permanent options) |
| Max coverage without exam | $3 million | Varies by applicant | $150,000 |
| Term lengths | 10–30 years | 10–40 years | Coverage to age 80 |
| Ages | Up to 60 | 20–75 | 50–74 |
| Visit site | Visit site | Visit site |
Head-to-head comparisons
Alternatives to consider
What to check before you sign up
Whichever life insurance provider you choose, compare these points:
- Term vs. permanent. Term covers a set period at a lower cost. Whole and universal life last for life and build cash value.
- How much coverage. A common starting point is enough to replace income for the years your family would need it, plus debts.
- Medical exam or no-exam. No-exam policies are faster but may cost more or cap coverage amounts.
- Carrier strength. Check the carrier's financial strength rating from agencies such as AM Best.
